Posts on Jan 1970

A Cardboard Guitar – A Materclass In Content Marketing

I shared the video of the Cardboard Guitar on Facebook a couple of weeks ago, but I really wanted to talk in more detail about one of the best pieces of original branded content I have ever seen.

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Customer Relationship Management Built Through Blogging

customer relationship management-conversation

Customer relationship management is a challenge for every company. Even the smallest of businesses are likely to find some difficulties in communicating with each and every customer.

Have you thought about using your website not just as a marketing tool to attract new business but an aftersales resource?

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5 Essential Steps To The Perfect Infographic

5 Essential Steps To The Perfect Infographic

Infographics have proven an essential member of the content marketing family.  Infographics are visually stimulating, graphical representations of data.  They tell the story of a data set in a way that is easy to digest and pleasurable to read.  But how do you build an Infographic worth reading?

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